Marketing

AWARD-WINNING SOLUTIONS THAT WORK

Our multi-faceted approach to loyalty marketing—sending more than 350 fully customized direct mail and emails, eight sleek magazines, and several targeted publications promoting exclusive offers and bonus amenity packages—keeps your good name in front of clients all year long and inspires them to rely on your services. For maximum effect, our promotions are often packaged around a theme, such as Luxury, Honeymoon & Destination Weddings and more.

ENGAGEMENT MARKETING

Send personalized, targeted offers from leading suppliers to your clients all year long for free! This programme is strictly permission based, so you control what offers are sent to which clients. Choose from 50+ suppliers, including Royal Caribbean, Globus, Celebrity Cruises, Viking Cruises, Westjet Vacations and more.

DIRECT MAIL
90+ Opportunities Annually

  • Personalized with your agency’s name, logo, phone and message
  • Promotes exclusive offers from today’s top suppliers
  • Target clients based on past travel history and demographic data
  • Your agency is always the only call-to-action

CONSUMER EMAIL
180+ Opportunities Annually

  • Your agency is the sole call-to-action
  • Personalized with your agency’s name, logo and phone
  • Clicks through to personalized Leaders Edge website
  • Track each email to see which clients opened

Roll over image above to see where your agency customization could go

PROFESSIONAL PUBLICATIONS

Inspire your clients to contact you for their next vacation with professionally-designed publications. Each magazine seamlessly blends original content with engaging promotions, which are often focused around a theme for maximum effect.

POSTCARDS

  • 68-page custom travel magazine published quarterly
  • Editorial features focused on popular destinations and unique experiences
  • Mailed directly to your most affluent travellers

VIP CRUISE COLLECTION

  • Multi-supplier publication promoting sailings during wave season
  • Features exclusive itineraries from TL Network’s proprietary cruise programs, including Distinctive Voyages and Culinary Collection
  • Mailed directly to consumers with past cruising histories

DESTINATION BLISS

  • 100-page magazine with editorial to inspire couples to plan destination weddings and honeymoons
  • Mailed to engaged couples
  • Features resort spotlights, travel agent insights, destination spotlights, updated advice and style guides

LUXURY TRAVEL

  • 60-page luxury-focused publication
  • Editorial focused on curated experiences over price points
  • Mailed to affluent and sophisticated travellers
  • Includes larger-than-life imagery and bold headlines